These two decades were marked by ADL producing many firsts : first management education program to focus exclusively on training GMs from developing countries ; first publication on The Decision Tree , pioneering the now widely used concept for modern decision analysis ; producing EU ’ s first White Paper on telecoms deregulation ; first computerised inventory control package for IBM . ADL designed the NASDAQ stock exchange , developed mail handling technologies for the US Postal Service , and planned a modern telecoms system in Saudi Arabia , allowing the Kingdom to advance 100 years .

ADL continues to pioneer research , first into the entire future of the solar energy industry and later pioneering fuel cell research within Nuvera , which received 20 % of the US Energy department ’ s total budget for fuel cell research in 2002 . As well as helping to transform Mexican cement company Cemex into an international industry leader , ADL improved factory productivity by 100- 150 % for one of the world ’ s largest telecom equipment producers and worked closely with the Argentine government to restructure and privatise its stateowned oil company YPF , resulting in unprecedented profits .

ADL has developed worldleading strategies – carbon strategy for one of the leading global chemical players , R & D strategy for the world ’ s leading children ’ s hospitals , autonomous taxi strategy for a major Middle East city . They were instrumental in setting the European digital agenda , undertook smart city strategy projects for Dubai and Stockholm , and developed a COVID-19 modelling capability for a pharma . The firm opened 20 offices in the last six years , from Singapore , to Istanbul , to Warsaw . In 2011 , ADL became a fullfledged partnership , and in 2021 , rebranded for its 135th anniversary , with new branding emphasising ‘ The Difference ’.

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