Business Chief US and Canada September 2022 | Page 125

PLAY | CONCIERGE
They are also seeing soaring demand for private vacation rentals , thanks to an increase in remote working , as well as a desire by members to take longer trips to avoid potential travel complications , and to have increased privacy and security ; not to mention growing demand for vacations and experiences that centre around health and wellness .
The global lockdowns gave many HNWIs unexpected time for self-reflection and wellbeing , and as such , this trend is now seeping into travel plans , with “ trips that enrich both mind and body becoming increasingly popular ”, says Gabriella Stanley , Business Development Director , Ten Lifestyle Group .
Recently released research from the Luxury Institute reveals that as we emerge from Covid-19 ’ s most challenging period , UHNWIs are once again embracing the gated community and private club model – the pandemic having made private , protected environments such as villas , farms , ranches , islands , jets and yachts the most favoured spaces .

“ The pandemic has transformed the requests of our members … we are seeing more and more responsible requests emerge . They still demand excellence in service , but not at any price or cost . Our job is to simplify our members ’ daily lives , and to provide them with moments of magic ”

Olivier Larigaldie CEO of Jean Paul Group