HOSPITALITY

– James Clent , Chief Information Officer , Remington Hotels and Ashford Hospitality

James Clent joined Remington in 2014 and has over 25 years of experience in global manufacturing and distribution , geodesic positioning , utilities & energy , and healthcare industries .

RevPAR or revenue per available room . “ RevPAR is driven by occupancy and price . Let me give a simple example . If my hotel has 100 rooms , each priced at $ 100 at 49 % occupancy that day ’ s revenue is $ 4,900 . But if by pricing them at $ 90 I get 65 % occupancy and I make $ 5,850 .” But cutting the price is not always the answer , he adds , since that does not take market conditions into account . If Cisco is holding a big convention in San Francisco , demand exceeds supply to the extent that rooms which normally sell at an average $ 110 are not available under $ 600 .

Getting it right on the night is a headache . Remington Hotels ’ success depends on maintaining its reputation to improve a hotel ’ s RevPAR by 10 % to 12 %, without dropping any of its service scores . James Clent started a change process as soon as he had assessed the current state of IT . “ I

www . businessreviewusa . com 99