Ty Tastepe , Chief Information and Digital Officer at fashion retailer Altar ’ d State , on digital transformation and its response to COVID-19

T y Tastepe is Chief Information and Digital Officer at Altar ’ d State , a fast-growing women ’ s fashion retailer , which sees him leading its technology and digital teams . “ We have three brands ,” explains Tastepe . “ We have A ’ Beautiful Soul , our plus size brand and Vow ’ d , our recently launched weddings brand , as well as the flagship Altar ’ d State brand .” Tastepe emphasizes the fact that the company likes to do things differently from its competitors . “ We ’ re very focused on giving back to the community , exceeding our guest expectations at every touch point , doing the right thing and being willing to challenge established notions in the retail industry .”