Business Chief US+CAN Magazine December 2020 | Page 94

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10 NerdWallet & Know Your Money

Announced back in September 2020 , NerdWallet announced its plans to acquire Norwich-based company Know Your Money . While negotiations for the acquisition began prior to the outbreak of COVID-19 , the company highlighted that the pandemic has created a surge in demand for financial guidance and products . “ Expansion to the UK is an important step towards our vision of a world where every consumer makes financial decisions with confidence ,” commented Tim Chen , co-founder and CEO of NerdWallet . DECEMBER 2020