Business Chief US+CAN Magazine February 2021 | Page 286

SERVICEMAX
286 service background . ServiceMax is actually quite novel in that it wanted people from the service domain to help it create service products .” Although service is his current specialty , it was supply chain logistics to which Notter became accustomed to early in his career . It was attempting to reconcile these two sometimes mutually contradictory sectors , he explains , that fuelled his overall interest in field service management . “ I needed to understand both and then try and find a mutually beneficial solution . Moving to a cost-centric approach made it very enjoyable . Technicians generally become technicians because they want to fix things .”
ServiceMax ’ s pioneering adherence to improving customers ’ service distinguished it from other software providers
FEBRUARY 2021