Business Chief US+CAN Magazine January 2020 | Page 30

THE IMPACT OF DIGITAL CULTURE
LEADERSHIP
30

“ The most significant current industry trend right now is that identity is the new security layer ”

— Juliette Rizkallah , Chief Marketing Officer and cybersecurity expert , SailPoint cybersecurity , “ with everyone using their identities to access data online for both work and personal reasons , real security challenges are continuously emerging . In particular , privacy and people aren ’ t protecting their identities and are becoming vulnerable to hackers ,” says Rizkallah ..” In order to combat this threat , the industry has seen governmental regulations continuing to increase , and produce “ an uptick across all sectors as they increasingly recognise the need for identity governance .”
THE IMPACT OF DIGITAL CULTURE
“ We are all about digital transformation ,” emphasis Rizkallah . “ Digital transformation has been pushing a change in culture to how people want to work and how they want to buy . SailPoint has evolved , riding the wave of changing digital culture .”
For companies like SailPoint that manage and protect the digital identities for enterprises , it is important to promote the growing digital culture and provide protection against potential threats . SailPoint
JANUARY 2020