THE ATLANTA TECH VILLAGE
69 in prohibition by pharmacist John Pemberton , the Coca-Cola Company has been at the heart and soul of the city for more than a century . During the great depression , when the city government was nearing bankruptcy , the Coca-Cola company helped to bail out the city ’ s deficit . Today , the company employs more than 7,000 people in the city , where it also has its iconic museum , home to the vault where the secret formula is allegedly kept .
There is more to Atlanta , however , than global conglomerates and gargantuan logistics operations . Its startup scene is young , vibrant , and working to change the way the city , the state and the nation does business .
THE ATLANTA TECH VILLAGE
When David Cummings , founder of B2B marketing automation company Pardot , came to Atlanta in 2002 , the city had next to no startup scene . A decade later , following the sale of Pardot , Cummings took it upon himself to change the face of the city ’ s entrepreneurial community .
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