Business Chief US+CAN Magazine November 2018 | Page 122

Nebraska Book Company

Nebraska Book Company : a digital transformation

122

WRIT TEN BY

CATHERINE STURMAN

PRODUCED BY

DENITRA PRICE

NOVEMBER 2018

Business Chief US+CAN Magazine November 2018 | Page 121 Business Chief US+CAN Magazine November 2018 | Page 123

Joomag is a leading digital publishing and content experience platform that helps businesses create, distribute, and analyze high-design editorial content, including digital magazines, online catalogs, digital brochures, sales proposals, and marketing reports. Powered by AI and content automation, Joomag enables marketers, publishers, and non-creatives to produce professional, interactive content at scale. The platform delivers an exceptional, mobile-optimized reading experience and improves content performance with individual level analytics, audience insights, and segmentation tools. By uncovering reader interests and enabling re-engagement through targeted campaigns and personalized content recommendations, Joomag helps businesses increase reader engagement and drive higher conversion rates.