IBM
Mike Fino , Vice President & COO , IBM Partner Ecosystem , discusses the solutions driving enhanced sales operations for its business partners and the potency of client feedback
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BM ’ s illustrious and prolific history has made the company synonymous with both technology and innovation . However , Mike Fino , COO for Global Business Partners at IBM , says that IBM ’ s pedigree is never a foregone conclusion . “ Our business partners have many choices , and we want them to feel that partnering with IBM gives them access to the best technologies , the most effective experience , and the most efficient way for them to take care of their clients ,” he explains . “ While we are well on the transformation journey we began with our partners in 2017 , there is never a point in time when we ’ ll say that we ’ re done improving , evolving our processes , or making tools better . The IBM Partner Ecosystem is a growth mindset environment .”
Over the past year and a half , IBM ’ s Partner Ecosystem team has transformed its tooling and overhauled partner engagement . They implemented a Global NPS ( Net Promoter Score ) solution that has since been propagated across IBM ’ s Global Partner Ecosystem , and the insights gleaned from the resulting client and partner feedback have been
SEPTEMBER 2019