FLOOID
Flooid exhibits at an industry event .
think providing basket management – heavy lifting – is still in the vendor space , but the experiential side of it – apps and things – are quite personal and need to be tied into the brand offering .”
Small change Not all of Flooid ’ s customers are huge supermarkets . Osborne talks about customers which have between 400 to 1,000 shops . “ They ’ re more inclined to take something that ’ s more turnkey . They generally don ’ t take as long as some of the big guys to make a decision , but they are still in the best of breed area , and they will choose the best ecomm platform , they ’ ll choose the best POS . They might not have the propensity to build stuff themselves , but they still have the propensity to go out and get the best solution – best for the job , not just buy it all from one place . So actually , the strategy is working for us .
“ And it helps with entry points , too . So even if a customer is talking about replacing their point of sale , that might be a nine-month job and in essence we ’ re going to sell you a newer , shiny version of something you already have . We can say ‘ why don ’ t we start the project somewhere else ? What can ’ t you do with your current platform ?’ You might not be able to do mobile , or some of the omnichannel journeys . Why don ’ t we start with those and do the POS piece at the end ? So you deliver some really early value in the lifecycle chain . Our sales approach and strategy approach plays really well for what the market wants . And we get told that it ’ s refreshing that we ’ re not trying to land-grab everything . We ’ re trying to be really good at what we do , but we know where our boundaries are .”
As retail adjusts with its customers – to online , to self-checkout , to click-andcollect and to whatever is added to the basket of shopping requirements in future – it ’ s the platform that has to remain robust , and that ’ s what Flooid ’ s platform is delivering .
Security in aisle nine Speaking of robust , there is of course an element of security . Federico ‘ Fred ’ Vezzani is Head of Site Reliability Engineering at Flooid . For him , the key is to keep pace with the constantly changing threat landscape . “ There are three major steps ,” he says . “ You need to monitor
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