Business Chief US+CAN Magazine February 2016 | Page 115

SUPPLY CHAIN their insurance , then we have our additional protections on top of that ,” says Smith .
INVESTING IN TECHNOLOGY “ Our assets are primarily the drivers and the trucks ,” says Smith . “ On the logistics side , our assets are the information and the information management systems we ’ ve selected .”
Bay & Bay has made significant investments into technology to support those information-based assets , including the creation of its proprietary BOSS system built to monitor every aspect of the company ’ s load management and customer management . Based in the cloud and fully integrated with the company ’ s CRM from Salesforce . com , Bay & Bay ’ s BOSS system is able to handle an array of vital functions .
“ We have all kinds of portability , report writing functions , and other benefits because we have a robust base platform ,” says Smith . “ Because it ’ s based in the cloud , we
Eco truck - Winter driving
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