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ne thing that no one can deny about the Kardashian clan : they rtainly know how to market themselves and turn that brand into a usehold name , and social media has played an instrumental role . m Kardashian West ’ s social media lesson is to avoid letting your cial media stall out — even if it ’ s just a simple image or a few words cknowledgement to another tweet , staying fresh in your audience ’ s d is vital .

Ever since her career skyrocketed in the 1990s , Britney Spears has lived most of her life in the public eye — and while that public life has at times been tumultuous , in recent years she kickstarted a comeback and launched a vibrant social media presence showing off slices of family life and her successful Las Vegas show . Her lesson : you control your social media presence , so show off the pieces of you ( and your business ) that make you proud .

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