DUNLOP PROTECTIVE FOOTWEAR
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“ We ’ ve gone from being very anecdotal to being analytical ”
— Mary Steinebrunner , Managing Director , USA , Dunlop Protective Footwear
and tackling change management head on , every step of the way .
As manufacturers of protective footwear for almost every conceivable industry , Dunlop ’ s product touches workers in a wide array of industries across more than 50 countries . “ You don ’ t generally look at a PVC or polyurethane boot as a market driver , but it truly is because we provide the makers and the doers of the world with innovative products to tackle the issues they face each day ,” explains Steinebrunner . “ The people that make our oil , our power , our food - we reach every one of them . So , in turn , we ’ re affecting every segment of those industries .” The acquisition of On- Guard by Dunlop infused new energy into the company with the investment of the Purofort ® manufacturing process into the USA plant . This factory inside of the factory creates Dunlop ’ s proprietary , lightweight , thermally insulating material called Purofort . Developed in 1980 , Purofort allows Dunlop to twin safety with comfort , in industries where the choice
JUNE 2019