Business Chief US+CAN Magazine April 2018 | Page 17

LEADERSHIP & STRATEGY

partner to help enable customers ’ digital transformation and create new employee and customer experiences .
What do ServiceNow ’ s service and products mean to the customer base ? What are some key benefits of your products ? Every customer I speak with is managing digital transformation and trying to provide better ways of working and better experiences across their organisation . Our customers understand that ServiceNow is a powerful cloud-based platform to better enable employee and customer experiences . Whether in
IT or customer services management , IT operations , HR service delivery or security operations , our products enable customers to streamline and simplify workflow , better manage data and issues and allocate resources , and create better experiences .
How does ServiceNow ’ s approach to AI differ from such leading competitors as Google and Amazon ? We are focused on using machine learning to enable better workflows and better experiences . Machine learning is native to our platform , making it accessible to all products
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